New Season, New Journey
April comes in the twinkling of an eye. Saying farewell to the cold winter, we are jolly embracing a fresh green world with vitality and vigor again. This year, Grand Hotels Media has also stepped into its 12thyear of spring.
Juss Event, the partner of Grand Hotels Media, is ushering a new season with various races on the agenda. Formula 1, as a particular “city festival” in Shanghai, has received high-profile attention in the epochal year of 2017. Every year, billions of audiences in the globe watched this grand event. During last year’s F1 Shanghai, the three-day event attracted a total attendance of 160,000 and audiences of admission up to 140,000. The event is undoubtedly acknowledged as the pearl of the automobile industry crown. This year, Formula 1 Heineken Chinese Grand Prix will take on a new look, bringing excitement with speed and standard equipment visually, refreshing the paint and refit of the cars, and infusing new blood into the team players.
In addition, the world-class equestrian festival, Longines Global Champions Tour of Shanghai will also bring a fantastic visual feast on April 28-30, 2017. Last year, the three-day event attracted more than 26,000 people to the scene. Top players presented a fabulous impossible game with speed and strength. This year, the wonderful event will once again make us dizzying with a series of spectacular activities and mysterious guests. The world-class event with the most enthusiastic atmosphere is coming soon.
As the official media of Formula 1 in the 8th year, Grand Hotels Media is dedicated to providing a full range of media coverage on the website, wechat and magazine as always. Wish the event a complete success and the audiences a totally different experience.
大酒店传媒合作方 - 上海久事赛事又迎来了一个新赛季，各项比赛都开启了新的征途。2017年是F1历史上跨时代意义的一年，作为中国上海的一种特定的“城市节日”更是备受瞩目。作为汽车工业皇冠上的明珠，F1每年能吸引全球几十亿人次的收视观众。去年的上海站三天累计到场人次约16万，入场观赛人次约14万。今年的F1也可谓是焕然一新，在视觉上以速度和标配让人尖叫，在车队涂改上也让人耳目一新，在人员上也有新鲜的血液倾注。